No Filter Kitchen
The current cultural context has brought a greater protagonism to the kitchen. Consumers are getting their hands dirty and putting their skills to test their skills (or the lack of it) as chefs.
From video data consumption, it is possible to analyze that the universe of Food is no longer exclusive to chefs.Nowadays, anyone can challenge themselves or even evaluate other people’s food, and the best part, create content about it and upload it to social media.
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